July 30, 2010

A career in the global business environment starts from an education that merges academic knowledge and practical expertise with good management skills and effective work habits.

Marketing Management

Business Studies Programs
The Business Studies offers the following degree programs: 
At the end of every degree program, graduates are equipped with the basic know-how in the corporate world, either as career professionals or entrepreneurs.

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Marketing Management
Course Audit
If you are interested in pursuing a career in business and/or Marketing to the next level, then earning with a concentration in Marketing Management may be the right choice for you. Marketing skills are essential in nearly every business setting.

This Marketing Management program concentration helps to prepare you to understand and apply marketing, sales and management principles and focuses on the interaction between businesses and customers. It includes such topics as research, analysis, decision-making and application, consumer behavior, strategic marketing planning, and the tools and methods of communication.

When you graduate, you can pursue career opportunities such as:

  • Marketing Manager
  • Account Executive
  • Sales Analyst
  • Marketing Research Analyst
  • Sales Manager
  • many other related jobs